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Ricoh marked its tenth year in participating in “Green and Clean Singapore” – Project Banana at Fort Canning Park

Singapore, 14 October 2014 – Ricoh Asia Pacific Pte Ltd organized the annual tree planting event – "Project Banana" at Fort Canning Park on October 11, 2014. This event marked the tenth year of Ricoh participating in ‘Clean and Green Singapore’ initiative, co-organised by the NEA, CDCs, PUB and NParks for the community.

Fort Canning Park is one of the parks nearest to Ricoh’s office on Penang Road. Currently the park offers five guided trails, namely, Heritage on the Hill, Spice Garden, Trees of the Fort, Ancient History, and Sculpture trails. On top of these five trails, the park is planning to launch the sixth trail called "Banana Trail" and Ricoh was honoured to be part of the contributor of this new trail. Together with Ricoh Singapore, a sales subsidiary of Ricoh Asia Pacific, the employees brought along their families, nearly three hundred participants, commemorated this meaningful event on the Saturday morning.

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Left: In front of the Banana Educational Signage, Mr. Nobuaki Majima (right), Managing Director of Ricoh Asia Pacific Pte Ltd and Mr. Vincent Lim (left), Managing Director of Ricoh Singapore Pte Ltd. Right: Participants from Ricoh Asia Pacific (At the Planting Site 6)

"Bananas are consumed by everyone from children to elderly people. With the creation of this Banana Trail, park visitors will get to know various species of bananas at one site in a visit. It’s a great pleasure and worthwhile experience to play a part in this trail project with Nparks. We are also committed to carrying out socially beneficial activities in a steady, responsible manner, both within and outside of our business functions," said Nobuaki Majima, Managing Director of Ricoh Asia Pacific & China.

Ricoh has been committed to sustainable environmental management since 1970s. This commitment is put into practice throughout the product life cycle from product design, production, marketing activities and customer services to end-of-life product. With its concept of "value-creating CSR", Ricoh conducts collaborative activities with stakeholders to become an integral part of the solutions for social issues.

Ricoh planted several species of banana, such as Pisang Mas, Pisang Raja, Pisan Nangka and Pisang Kepok saplings, in seven different locations of Fort Canning Park with a total of sixty plants planted. Ricoh employees also got to learn about various culinary and cultural usage of bananas across different societies.